Who is CRO and what is his job?
● CRO, also known as Chief Revenue Officer is the one who collects, regulates, and executes the revenues.
● He has control of the overall revenue of a company.
● He installs new business sales for the company.
● He brings new strategies for the company's development.
● He does the marketing, and he also installs a client base for sales.
● CRO is a strategic partner for any business.
High-end positions like the C Suite executives are often selected externally, and hence the top CRO staffing process must be done with utmost care and precision.
● He needs to have a bachelor's degree and a master's degree to be a CRO authority.
● He must know marketing and have key ideas to improve the company to a bigger level.
● He should have knowledge of revenue management.
● He should have relevant work experience in a particular field.
● He should have skills in sales management.
● He should have experience in financial analytics.
● He must have writing skills and software skills to be a CRO.
Image Source:- shutterstock
Who is a COO?
COO, also known as the Chief Operating Officer takes the senior executive responsibility of the administration and operational functions in business for its day to day growth.
A COO can also be known as:
● Executive vice president of operations
● Operation directors
COO is the person who reports it to the CEO, and he is second in place after the CEO in commanding authority.
Likewise, the CEO handles the issues and affairs outside of the company to the public, but the COO handles the affairs which are inside the companies and what all the problems that have occurred inside the management and administration of the company will be solved by the COO.
COO is the one who executes the business plans of the company. The CEO only decides the plans but the COO is the one who implements the plans in the company and grows it bigger.
Video Source:- The Renaissance Network
These COOs are also hired externally with the help of COO executive search firms. These search firms have a large network and has contact with potential candidates to be selected for the client company, but not all candidates will be suitable for the role.
The professional coo executive search firm will provide the client company with a list of potential candidates from which the client company will have to filter out those that are not up to their expectation, and then test out the remaining candidates with evaluations before selecting the right one.
Qualities to look for in a COO;
● Good communication skills.
● Knowledge about the organization.
● Should be innovative to bring new plans and strategies for developing the business.
● Need to oversee and manage the operational issues in the company.
● Should record the growth of the company on a daily basis and should implement new policies.
It is very important to choose a responsible person as the COO of the business since he is the next in line after the CEO and is the one overtaking all activities within the organization.
For more information:- https://www.alliancerecruitmentagency.com/coo-executive-search/
Opmerkingen